About Us

Our Company Story

Nadia General Trading was founded in 2017 by Nadia Masood. Located in the heart of Karachi, Pakistan, we aim to provide safe, fresh and healthy fruits, vegetables, and rice to people all over the globe. We have a vast network of fruit farms, processing units, storage, transportation and export and are committed to excellency every step of the way.

Our company is an acclaimed exporter of agricultural goods and related products; our specialties are Onions, Potatoes, Pakistan Mango, Pakistan Kinoo, and Rice. Our top-notch produce is sourced from various parts of the world: Pakistan, Singapore, Sri Lanka, Malaysia, Qatar, Oman, Kuwait, Saudi Arabia, Iran, Iraq, Afghanistan, and the Middle East.
Since day one, we have kept extremely high standards of quality and professionalism and, it is safe to say, that there has been no going back. Our mission is to be recognized as the most trustworthy importer/exporter of fresh perishables in Pakistan and abroad and to cater to our customers’ needs always. We are always on the lookout for new opportunities and markets to strengthen our brand and increase our efficiency. We guarantee high quality
of goods in a simple yet effective process.

Our team has multiple years of experience in many types of national and international trading and are well-established in many markets in Asia in the Middle East, providing superior quality at competitive rates. We are actively involved in export marketing across various countries in the Asian continent and further, across world markets.
With our large transportation fleet, our company is equipped to transport products to different regions of Pakistan and the United Arab Emirates. We provide transportation in other jurisdictions as well but on demand. We provide containers for safe and reliable delivery within the UAE and Pakistan.

Nadia General Trading is a family-owned business with a highly skilled and professionally trained staff. Our team is well-equipped to meet every requirement of our clients, both local and foreign.
Our goal is to create a network of long-lasting and fulfilling connections with everyone we work with and to earn the trust of clients and consumers worldwide. With a network of 600suppliers and customers, we are well on our way to achieving this goal

Nadia General Trade.

Our Process

Satisfied Product


Sale Contact


Terms & Conditions


Original BL Documents


Our Professional

Nadia Masood



Managing Director

Dr. Tariq Ahmed